Solving Your Own Problems Will Make You Broke

If you are not making your first sale, or you are stuck in inconsistent income, the issue is usually not the algorithm, the economy, or the market being “oversaturated.” The issue is focus.

Most new entrepreneurs step into business thinking primarily about their own financial pressure. They are thinking about rent, debt, car payments, groceries, quitting their job, or proving to people that this business idea can work. That internal pressure quietly becomes the driver behind their content, their offers, and their marketing. Even if they never say it out loud, the energy of desperation shows up.

The problem is simple. Customers do not buy because you need money. They buy because they need a solution.

If you’re realizing you’ve been building around your need instead of your client’s, you need clarity before you need another offer. The Calling Clarity Intake Form™ will help you identify the exact problem you’re called to solve and how to position it properly.

When your mental focus is centered on “I need to make money,” you unintentionally build offers around your survival. When your focus shifts to “My client needs relief,” you start building around value. And value is what the marketplace pays for.

Acts 20:35 says, “It is more blessed to give than to receive.” That verse is not just about generosity in a church setting. It reflects a principle of exchange. The one who gives value is positioned to receive. In business terms, the person who gives solutions is positioned to earn.

Many entrepreneurs launch from lack. They create products quickly because they need cash. They mimic what looks profitable without deeply understanding a problem. They talk about their passion instead of their client’s pain. Then when sales do not come in, they assume something external is blocking them.

But if you are building a business around your need instead of your client’s need, you are solving the wrong problem.

Your audience is not waking up thinking about your bills. They are thinking about their confusion, their frustration, their lack of clarity, their stress, or their unmet goals. If your messaging does not directly address those issues, they will scroll past you without guilt.

Proverbs 11:25 says, “A generous person will prosper; whoever refreshes others will be refreshed.” Refreshing others in business means providing clarity, relief, direction, or tangible transformation. When someone encounters your content or product and thinks, “This helped me,” you have created value. When value is created consistently, income follows consistently.

Entrepreneurs who stay broke usually make one of three mistakes.

First, they market their need instead of the client’s outcome. Their language sounds like they are hoping someone buys rather than confidently explaining what result someone can expect.

Second, they create offers before they fully understand the problem. Instead of researching, listening, and refining, they assume they know what people want. Assumptions do not convert. Precision does.

Third, they talk too much about themselves. Storytelling has power, but only when it connects back to the client. If your story does not clearly translate into “Here is how this helps you,” it becomes personal journaling, not strategic marketing.

Matthew 6:33 says, “But seek ye first the kingdom of God, and his righteousness; and all these things shall be added unto you.” Applied practically to business, this means aligning with God’s character of service and stewardship before chasing provision. Jesus consistently met needs. He healed, taught, fed, and corrected. He solved problems. Provision followed Him because impact preceded it.

When you model your business after that structure, your strategy changes. You stop asking, “How do I make $2,000 this month?” and start asking, “What problem can I clearly solve this month?” You stop designing pricing based on panic and start designing based on the value of transformation. You stop chasing attention and start pursuing clarity.

Colossians 3:23 instructs, “And whatsoever ye do, do it heartily, as to the Lord, and not unto men.” If you build your offer as if you are presenting it before God Himself, you will refine it properly. You will ensure it actually works. You will remove confusion. You will test it. You will improve it. That level of stewardship builds confidence. And confidence converts far better than desperation.

Here is the reality most people avoid. Desperation repels buyers. Confidence in your solution attracts them. Confidence does not mean ego. It means you understand the problem deeply enough to articulate it clearly and provide a structured path forward.

Sales happen when people feel understood. If your content makes someone think, “That is exactly what I have been struggling with,” you are close to a sale. If your content feels vague, self-centered, or emotionally heavy with your own stress, you are pushing people away.

If you are not making money yet, audit your focus honestly.

Are you creating content to relieve your anxiety about income, or are you creating content to relieve your client’s anxiety about their problem?

Are you building offers because you need cash quickly, or because you have developed a clear solution?

Are you speaking in generalities, or are you addressing specific pain points with practical steps?

The marketplace rewards clarity, specificity, and results. It does not reward hope alone.

When you become obsessed with solving real problems for real people, your money problem becomes secondary. Income becomes the natural exchange for value. This does not mean money magically appears overnight. It means your efforts are finally aligned with what creates revenue.

If you want your first sale, stop centering yourself in the transaction. Center the client’s transformation. Study their language. Listen to their frustrations. Build offers that remove friction. Communicate outcomes clearly.

Solving your own financial stress inside your business will keep you spinning in circles. Solving your client’s frustration will position you as valuable. And valuable people get paid.

Shift your focus. Serve deeply. Build intentionally. Let income become the byproduct of impact, not the starting point of panic.

That is how sales begin.

Stay faithful, stay creative, and stay loyal.

With love and fire,

V.S. Beals

Writer. Watchwoman. Woman of the Word.

The Calling Clarity Intake Form™

If this article exposed where you’ve been building from panic instead of purpose, don’t just sit with that conviction. Fix it. Start with The Calling Clarity Intake Form™ and get clear on the exact problem your business exists to solve.